Welcome to Colombia, the country of beauty and boundless business opportunities that’ll leave you speechless. Our nation’s diverse geography and rich culture render Colombia the ideal destination for host events in. While cities like Bogotá, Cartagena, and Medellín stand out as prime meetings destinations, the entire country offers a variety of suitable and innovative venues for hosting a wide range of events. Here you’ll find everything you need to hold successful business gatherings while also indulging in a diverse array of tourism options that’ll enrich your guest’s overall experience. 

Colombia stands out as a unique fusion of nature, timeless tradition, and modern sophistication. The warmth and kindness of its people, coupled with their desire for innovation and growth, make Colombia a sought-after spot for the meetings industry. We can assure you that once you finish one event, you’re going to start planning the next one. Why don’t you start now? Everything’s ready in Colombia, the country where the meetings industry is at its finest

Expanding connectivity

Group of businesspeople at a convention in Colombia

If you’re seeking an unparalleled destination for any sort of event or gathering, Colombia is your best choice. With 22 airlines currently providing direct connectivity to 24 countries and plans for ongoing expansion, the aviation industry is committed to continuous growth. Bogota’s El Dorado International Airpor tranks as Latin America’s second-busiest airport in terms of passenger traffic, and was declared South America’s best airport by the London-based Skytrax rankings – it’ll ensure seamless access to our enchanting destinations. Where else can you enjoy a typical Colombian meal while waiting for your next flight?  

The meetings industry in Colombia, its convention centers, and other venues have always been dedicated to delivering top-tier service and ensuring guest safety. Prominent venues like Ágora and Corferias in Bogotá, Puerta de Oro in Barranquilla, Estelar Santamar Hotel & Centro de Convenciones in Santa Marta, Centro de Convenciones in Cartagena de Indias, and Plaza Mayor in Medellínwere among the first to obtain biosafety certifications when in-person gatherings restarted after the pandemic. By choosing to host events in these venues, organizers can be confident they’re providing a safe and secure environment for their attendees

Incentive travel

Experiencing the silletero tradition near Medellín, Colombia

Imagine your events amidst breathtaking landscapes, full of color and rhythm, while your guests immerse themselves in a tourist experience they will never forget. Colombia stands out because it offers a wide range of destinations and options for hosting events and incentive travels. Here, you will discover an enticing offering that aligns with the objectives of your activities, enhanced by the excellent service and qualities of Colombian people, who will make you always feel welcome. 

In the country, you can find all kinds of experiences within a rich natural and cultural environment that will strengthen the bonds among your team members. Here you’ll find: 

  • Cultural activities: The offer vary from region to region, providing diversity relating arts, traditions, music, and a hand full of other experiences. 
  • Gastronomy: The country is increasingly becoming a culinary tourism destination, thanks to the uniqueness of the products harvested in each region and the preservation of ancestral traditions that give a trademark to each dish. 
  • Nature and adventure: In Colombia you can engage in activities tailored to the needs or interests of your group. This is possible thanks to the country's natural and climate’s diversity. 
  • Nautical: You can enjoy the benefits of the two coasts that surround Colombia in the Caribbean and the Pacific, amidst beautiful beaches, fresh food, and stunning natural scenery. 
  • Community-based: Here, you can immerse within the communities that inhabit the territory and closely follow their ways, discovering the country's cultural differences and contributing to the communities. 

As you can see, in Colombia you will find all kinds of destinations and exciting activities that will enrich your guests with unique experiences and allow them to feel motivated, while also fostering positive relationships within the group. 

Superior infrastructure 

With over 30 convention centers and more than 455 hotels equipped with event spaces across various cities, Colombia offers an extensive range of meeting spaces and high-profile exhibitions, allowing you to bring your vision to life. Whether you’re interested in hosting events in public spaces like botanical gardens in cities such as Medellín, Pereira or Cali, or the National Museum in Bogotá, one of Colombia’s advantages is the availability of rental options. Additionally, you can also choose from non-traditional venues with state-of-the-art designs and high-tech equipment, offering a distinctive edge that’ll captivate your attendees. 

In recent years, Colombia has hosted significant international gatherings such as the General Assembly of the World Tourism Organization in 2015, One Young World, and the 16th World Summit of Nobel Peace Laureates in 2017. In 2021, the FIEXPO fair and ICCA World Congress were both held in Cartagena, solidifying the city’s reputation as an ideal city for hosting grand events. 

Regarding accommodations, Colombia's modern hotel infrastructure caters to guests from across the world, providing a diverse range of accommodations that offer a blend of comfort and cultural experiences. From immersing yourself in the local culture and traditions of each region, getting close to local communities, and enjoying the serenity of the landscapes, to indulging in five-star international hotel chains such as Movich, Acoor, Marriott, Hilton and more. 

Downtown Bogotá, Colombia

Unforgettable experiences at accessible costs 

One of the greatest advantages of choosing Colombia as your next event destination lies in its competitive prices. Favorable exchange rates can allow you to make the most of your experience in Colombia (compared to currencies like the Euro and US Dollar). Furthermore, the relative cost of organizing an event in the country can prove favorable when compared to other countries within the region or the continent. For instance, in 2020, the relative cost of hosting an event in Colombia was 60% lower than in Mexico, and 75% lower than in the United States. 

Back view of a woman in Cartagena, Colombia

In conclusion, Colombia promises unique and enduring experiences that leave a lasting mark. Here, locals always welcome their guests—whether they're from abroad or within the country—with the best of music, gastronomy, and landscapes. From the allure of the traditional Coffee Cultural Landscape and its aromatic coffee scents to the historical richness of the Greater Colombian Caribbean and the untamed beauty of the Amazonevery region in Colombia has what it takes to meet the demands of any envisioned event

Featured locations for your events: 

With these reasons to choose Colombia as you next event destination, why wait? Our country’s charming beauty awaits with open arms and welcomes you as one of the most beautiful tourist sites in the world, ready to create magical and unforgettable moments. Below, we recommend several high-capacity convention centers and surprising non-traditional venues for your consideration: 

Convention centers and event venues: 

The venue has a standing capacity for up to 16,000 people and can accommodate an additional 7,000 individuals in its auditorium seating. 

The venue is the largest international business and exhibition center in the country, boasting 22 pavilions and outdoor exhibition areas. It has a maximum capacity of 15,000 attendees, making it an ideal location for hosting large-scale events. 

This venue has two pavilions, one for multiple uses and another for exhibitions with a maximum capacity of 3,500 attendees, making it an excellent choice for hosting medium-scale events. 

The venue features two pavilions, four commission rooms, four meeting rooms, a press room, and 16 simultaneous translation rooms, as well as one large space to accommodate up to 500 stands. With a maximum capacity of 6,100 attendees, it is an ideal location for large-scale events and meetings. 

The spacious three-level area of this venue has a maximum capacity of 5,000 attendees and can accommodate up to 120 exhibition stands, providing an ample space for large-scale events and exhibitions. 

The venue’s sprawling main pavilion boasts 4,480 m2, as well as a spacious 678-m2 lobby. These areas provide enough room for attendees to move around in, network and enjoy various activities. 

This venue is made up of 20 versatile spaces, making it perfect for hosting a variety of events. With a maximum capacity of 2,900 attendees, it provides ample space for large-scale events and meetings. 

With state-of-the-art technology, this space can be effortlessly divided into nine sections, allowing for multiple events to take place simultaneously. With a maximum capacity of 1,200 individuals in auditorium-style seating, the hall is ideal for conferences, seminars, and talks. 

The hotel has one of the largest convention centers in the city, with a maximum capacity of 1,900 attendees. It serves as an ideal venue for hosting large-scale events, exhibitions, and conferences. 

Non-traditional venues 

The sprawling main pavilion of the venue has been standing tall since 1849 and is perfect for hosting outdoor events and cocktail parties. With a space of 2,500 m2, it offers an ample space for guests to mingle and enjoy themselves. 

Located on the outskirts of Bucaramanga, this venue is a fantastic option for hosting events. With its elegant and versatile spaces, it can cater to a wide range of events and occasions with stunning mountain and city views over its surrounding golf courses. The maximum capacity of 300 attendees makes it ideal for smaller-scale events, providing ample space for guests to move around and enjoy the event. 

This venue is not only a functional event space, but it's also a cultural landmark that adds to the scenic beauty and history of the city. With a maximum capacity of 1,032 attendees, it provides ample space for a variety of events, including conferences, seminars, and banquets. 

The venue, built during the early 20th century, is an excellent option for any event that requires a large open-air exhibition space. With a maximum capacity of 1,800 attendees, this venue offers 3,000 m2 of space, making it perfect for hosting outdoor parties, exhibitions, and cultural events. 

This square has a rich historical significance as it has been an essential part of the city, being its oldest and largest public square. With a maximum capacity of 2,500 attendees, it can accommodate a large gathering of people. 

This venue has a maximum capacity of 4,000 attendees and even has a dedicated department for events and banquets under a modern canopy inspired by Colombian orchids. With this kind of capacity, you can be sure that your event will be able to accommodate many guests. 

Discover the beauty and versatility of Colombia in these magnificent locations and create unforgettable events for you and your guests! 

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